As LinkedIn gets closer to its’ 7th Anniversary this May, the professional networking site is picking up steam on College and University Campuses world-wide. The site surpassed 55 million users in December, 2009. Their members span all 7 continents and 200 countries are represented. A new member joins every second.
So what’s next for the professional networking giant? It’s moving on Campus.
Recruiters have talked for years about using LinkedIn for sourcing, networking, and referrals. Not much has been said about using LinkedIn for campus recruiting efforts, until now.
Consider the following:
LinkedIn has already attracted students from high quality schools. How many? 22% of the Seniors registered on LinkedIn go to the U.S. News 100 top schools.
54% of the graduating class at the Top 25 schools are on LinkedIn.
Overall engagement and participation on the site is highest during Junior and Senior years.
These numbers will only continue to grow as the site becomes more popular on Campus, and with LinkedIn continuing to brand itself with Career Centers across the globe.
Quality, career-oriented students are well represented and active on LinkedIn and there are many ways to engage and recruit them. Are you?