The Top 7 Recruiting Fails For 2012 15 Comments


2012 was a great year in recruiting.  After attending several recent events and networking with recruiters, recruiting leaders, and job seekers now is a great time to reflect back and publish what we’ve recently heard as the top 7 recruiting #fails in 2012.

  • #7 – Recruiting with Pinterest:  Gag.  Enough said.
  • #6 – Mobile Recruiting:  Mobile recruiting is a hot topic and has been for a couple of years. What’s being defined as a fail is the pace at which it is being adopted and the integration within recruiting processes, the candidate experience and job applications. The good news is there is a tremendous amount of work taking place and companies like JIBE are paving the way.
  • #5 – The Taleo Acquisition:  2012 was the year for acquisitions in the HR Tech space. Word on the street is the Taleo acquisition by Oracle can be defined as catastrophic.
  • #4 – Social Recruiting: You can access “The Truth About Social Recruiting Headlines” for some of the statistics we gathered earlier this year. Companies like and Cachinko are 2 examples that have been mentioned as social recruiting losers.
  • #3 – Talent Communities:  Pick the buzzword from network to community, the concept is often mis-labeled, mis-classified, and isn’t well defined.  Just ask job seekers for their opinion.  One group recently shared, “Talent Communities, my A$$. Figure out the basics and deliver on those. Signing up for a job alert isn’t the definition of community”.
  • #2 – BranchOut: 7 months ago BranchOut received an additional $25 million in funding and was boasting 25 million members. Fast forward to today, the app has plummeted to usage between 1.9 million to 2.8 million monthly active users – from 13.5 million earlier this year. The comedy behind this is some of the reporting that called BranchOut the LinkedIn killer just earlier this year.
  • #1 – The Facebook Job Board:  A few weeks ago I published “The Facebook Job Board Debacle” referring to the social jobs partnership so I won’t rehash it. I’ll simply add a quote from a conversation last week with a Fortune 500 recruiting leader who stated, “The 5 organizations behind one of the biggest recruiting fails in the past 5 years should be spanked, and spanked hard”.

Have other examples to share? Feel free to email them in, or leave them in comments. Cheers to 2013!


About Jason Buss

Talent HQ’s creator and editor is Recruiting & Diversity Leader, Jason Buss. Talent HQ is a premier online news and information channel for the Recruiting and Human Resources community.

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  • Posted on: Tuesday, December 4th, 2012