Five Ways to Use Social Media to Reach People Who Don’t Use Social Media

Are you the only person at work who likes to read blogs? Is it your job to sell things to people who would probably throw you out of their offices if you said the word “twitter?” Are you trying to reach audiences who’ve never visited a social networking website because they’ve heard those sites are used by no one but virus peddlers, sex fiends and 14 year old losers? Sometimes it feels like social media is just not relevant to the people you’re trying to reach. That’s a common dilemma, but we believe it doesn’t have to be that way. In this post we discuss five strategies for using social media to reach people who don’t use social media, and we’ve listed specific tools you can use to do it.

Top 5 Reasons Social Media Requires Commitment

Commitment Social Media is a commitment. It’s not something individuals or businesses can dabble in and expect to be successful. Here are some top ways that I’ve found Social Media to require commitment. Chalk this one up to both lessons learned personally and bordering on the obvious to folks who have been leveraging social media for awhile.

FriendFeed’s Real Opportunity: Reassembling the Internet.

FriendFeed enables you to keep up-to-date on the web pages, photos, videos and music that your friends and family are sharing. It offers a unique way to discover and discuss information among friends.