Yesterday we shared 20 Mobile Recruiting Insights from #mrec13, and we’ve added another 25 below.
2013 MOBILE RECRUITING STATISTICS:
- 62% of PASSIVE job seekers will explore a company’s career page on #mobile
- 40% of mobile candidates abandon a non-mobile friendly apply process
- 1 second = 7% increase in drop-off
- Active job seekers look for opportunities almost equally on job sites (71%) and social networks (69%)
- Candidates are 50/50 split between use of iOS/Android, but Android growth is outpacing iOS
- In a survey from LinkedIn ran, 28% of respondents were active job seekers
- 30% of CB’s overall traffic is mobile. Only 14% of applies are mobile
- Only 20% of TA leaders globally have optimized mobile career sites. US falling behind the average at only 16%
- Mobile apply completion rates on LinkedIn are 50% higher with simple apply flow
- 62% of recruiters say #mobile #recruiting is the top trend for 2014
- 61% of people have a better impression of a brand based on their mobile experience

MORE 2013 MOBILE RECRUITING THEMES:
- Jibe sees a higher conversion rate from talent coming in via social than talent directly approaching the career site.
- Candidates aren’t downloading job apps, so don’t bother,
- Mobile sourcing is about efficiency, not about using boolean strings on a mobile device
- Build a responsive to save time, save $ – but responsive UX doesn’t hit the mark for most mobile experiences
- 3-min rule: Understand what your audience was doing 3 min before interacting w you. Then you can put yourself in their shoes.
- “Have you ever checked in on Foursquare at your competitor’s location and let people know that you are hiring
- Jobs and careers is bigger on mobile than most employers could ever imagine
- When reviewing traffic, do you consider tablet visitors mobile even if you send those users to desktop view of your site
- Imbed a link in the Inmail to encourage a call to action or if they wish to read more content (must be mobile optimized!)
- Experiment with mobile on your career site; don’t experiment with drugs
- Mobile job seekers are more universal than originally thought
- Mobile job seekers are searchers and discoverers, they want an easy and intuitive way to view, share, and apply